酒香不怕巷子深

jiǔ xiāng bù pà xiàng zi shēn

Meaning

fragrant wine fears no dark alley (idiom); quality goods need no advertising

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Characters

酒jiǔwine, spirits, liquor, alcohol氵酉香xiāngincense; fragrant, aromatic禾日不bùno, not, un-; negative prefix一怕pàto fear, to be afraid of; apprehensive忄白巷xiàngalley, lane共巳子zison, child; seed, egg; fruit; small thing了一深shēndeep, profound; depth氵罙